Managing Campaign Communications (STAFF)

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About this course

There are many features within Neon CRM that make it possible to create and manage targeted communications for campaigns. Whether you’re creating campaign emails, letters, or newsletter subscriptions, Neon CRM has tools to help you not only create communications but also to track their success. In this course you will learn how to use multiple sources for crafting the best audience and tracking the success of your campaigns using CRM statistics.

Learning Objectives:

  • Name the basic requirement for sending an email campaign
  • Identify how to add and edit a live report source
  • Find details about the success of a campaign
  • Compare the outcome of multiple email campaigns

Curriculum

  • Course Introduction
  • Campaign Email Communications
  • Lesson 1 - Creating a Great Campaign
  • Creating an Audience
  • Importing an Email Audience
  • Adding & Editing a Live Report Source
  • Lesson 2 - Using Audience-Building Tools and Statistics
  • Advanced Email Campaign Features
  • Lesson 1 - Using the Email Audiences Page
  • Lesson 3 -Email Deliverability & the Sender Not Verified flag
  • Lesson 5 - Using the Email Campaigns Page
  • Lesson 6 - Watch It: Creating a Newsletter Subscription Form
  • Lesson 8 - Create It: Creating a Newsletter Subscription Form
  • Creating an Email Campaign
  • Creating an Email Campaign
  • Measuring Success
  • Lesson 1- Email Campaign Statistics
  • Lesson 2 - Watch It: Comparing the Success of Email Campaigns
  • Lesson 3 - Viewing Sent Campaign Emails
  • Lesson 4 - Watch It: Running an Email Report
  • Conclusion
  • Review
  • Resources
  • Email Campaigns Activity
  • Goodbye!

About this course

There are many features within Neon CRM that make it possible to create and manage targeted communications for campaigns. Whether you’re creating campaign emails, letters, or newsletter subscriptions, Neon CRM has tools to help you not only create communications but also to track their success. In this course you will learn how to use multiple sources for crafting the best audience and tracking the success of your campaigns using CRM statistics.

Learning Objectives:

  • Name the basic requirement for sending an email campaign
  • Identify how to add and edit a live report source
  • Find details about the success of a campaign
  • Compare the outcome of multiple email campaigns

Curriculum

  • Course Introduction
  • Campaign Email Communications
  • Lesson 1 - Creating a Great Campaign
  • Creating an Audience
  • Importing an Email Audience
  • Adding & Editing a Live Report Source
  • Lesson 2 - Using Audience-Building Tools and Statistics
  • Advanced Email Campaign Features
  • Lesson 1 - Using the Email Audiences Page
  • Lesson 3 -Email Deliverability & the Sender Not Verified flag
  • Lesson 5 - Using the Email Campaigns Page
  • Lesson 6 - Watch It: Creating a Newsletter Subscription Form
  • Lesson 8 - Create It: Creating a Newsletter Subscription Form
  • Creating an Email Campaign
  • Creating an Email Campaign
  • Measuring Success
  • Lesson 1- Email Campaign Statistics
  • Lesson 2 - Watch It: Comparing the Success of Email Campaigns
  • Lesson 3 - Viewing Sent Campaign Emails
  • Lesson 4 - Watch It: Running an Email Report
  • Conclusion
  • Review
  • Resources
  • Email Campaigns Activity
  • Goodbye!